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Color in Signage Improves Sales
Consistent Use of Color Leads Buyers to Purchase Many times we have people in our stores who are happy to look without much assistance. If you ask if you can help they will say that they are ‘just looking’. Yet, many of these people are intent on buying and want some time to make a [...]
How Well Do You Know the Competition?
If You Want to Know How to Do Better, Look at Your Competitors Looking at your competition will give lots of valuable information. It can give you ideas as to how to keep up and it can give you ideas as to how to get ahead. What should you look at? Determine the Competition –You [...]
Good Customer Service Is More Than Good PR
An article on customer service by Patricia Fripp, CSP, CPAE In the throes and stresses of our workday lives, we sometimes forget how our customers see us. One single negative contact can ruin your reputation in the eyes of not only that one customer — but everyone he or she knows as well. After all, [...]
Rebate for Small Business – A Silver Lining in the Healthcare Law
Commenting on the merits of the health care law is rather pointless. It is law and we must comply. So, rather than moan about how much it will cost small business, remember to get what is yours. In 2010, small businesses with fewer than twenty six employees and average annual wages of less than $50,000 [...]
Lessons from my father and LeBron James
My father always said discretion is the better part of valor. When he first said it I’m pretty certain that I didn’t really understand what it meant. But today, thanks to LeBron James, I have a very good example. As a free agent in the NBA, LeBron had the right to chose where he wanted [...]
How to Pose for Great Photos
Does everyone look bad in photos? Or is that some people only take bad photos? Being in the photography and picture framing industry means you see lots of photos. And, believe me, they are not all bad. Some, in fact are just great. And they were taken by people like you. Well, perhaps, hot exactly [...]
Have you ever forgotten to ‘Follow Up”?
I get about 75 emails a day, not including spam. And for most of them, I can read and respond or delete. Occasionally, there is something that I’d like to get back to at a later date. But I never seem to remember. Also, there are times when I’d like to remind someone of something [...]
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